The Fuller Bust Bra You Won’t Want to Take Off

Comfort and style for women 40+

Comfort and Style for Women 40+: Ultimate Head-to-Toe Guide

What to Wear for a Business Photoshoot

What to Wear for a Business Photoshoot

Finding Your Balance Points for Necklaces and Necklines

Finding Your Balance Points for Necklaces and Necklines

How to Look and Feel Stylish in the Heat

How to Look and Feel Stylish in the Heat

10 Ways to Declutter Your Wardrobe

Colour of the Year 2025 Mocha Mousse

Colour of the Year 2025 Mocha Mousse

The Beauty of Basics- a Guide

The Beauty of Basics- a Guide

Style Preferences Boost Confidence

Style Preferences Boost Confidence

Boost Confidence for Women Over 50

Boost Confidence for Women Over 50

1 2 3 4 … 9 Next

Because feeling fabulous shouldn’t come with compromise! Ladies, let’s talk comfort—with style, of course. If you’re 40+ and tired of choosing between looking fabulous and feeling good, you’re not alone.

The Fuller Bust Bra You Won’t Want to Take Off

By Katie Brooker, Designer at Sugar Candy

Fuller bust bra

Finding stylish, well-fitting clothes can be a challenge for women with a fuller bust—especially when aiming for both comfort and a flattering shape. Then comes the added task of choosing the right bra to create the perfect silhouette underneath.

Many find that tops feel too tight across the chest and baggy everywhere else. Others struggle with necklines that either over-accentuate their bust or make their cleavage overly noticeable. The goal is usually to find clothing and styling that balance proportions, highlight the waist, and avoid buttons popping apart.

And what if the neckline of your shirt is lower than the bra you’re wearing? Or the straps of your favourite tank don’t align with your bra? These are all-too-familiar challenges for fuller-busted women when getting dressed in the morning.

But what if there were a bra without seams that disappeared under your favourite t-shirt, gave you a supported, uplifted shape, felt like a second skin, and didn’t have any wires digging in all day?

Sounds like a myth, doesn’t it?

Why Most Fuller Bust Bras Fall Short

Have you heard the quote, “You can’t have your cake and eat it too?” That pretty much sums up what most bra brands offer these days for fuller-busted women.

They’re either very pretty but scratchy and uncomfortable, or hideously ugly and bulky yet extremely comfortable. Some are super supportive but come in colours you’d never want to be seen in, while others are beautiful to look at—but one wrong move and you risk falling out of the under band.

For many women, especially those with a fuller bust, bras are an essential part of daily life—and increasingly, a focus for innovation. Designers now incorporate advanced materials, ergonomic thinking, and cutting-edge sewing and knitting techniques into their creations. Yet, despite this progress, a few basic principles remain: hooks and eyes, wires, and adjustable shoulder straps.

With all this modern ingenuity, there’s really no reason for a bra to be uncomfortable or unsupportive. Intelligent design today can result in a bra that is both comfortable and stylish, perfectly suited to wear under most clothing.

Hence, Sugar Candy was born.

Fuller bust bra — wearing Sugar Candy Basic bra and briefs in Rosewood—a wire-free, supportive, and seamless lingerie set designed for fuller busts with all-day comfort in mind.

What Makes This Bra Different

We have transitioned from a basic functional garment to one that expertly balances comfort, support, and aesthetics, making it suitable for a variety of sizes and body shapes while remaining appealing.

Fabrication & Feel:

The base or foundation of this garment is the yarn. This is a microfibre yarn called Nylon 6.6 from Nilit branded yarn specialists.
It has a high percentage of elastane so it will stretch and recover with your body, over and over.
It feels like a second skin.

showcasing the Sugar Candy Basic bra in soft Lavender—celebrating comfort, support, and body positivity for fuller busts without compromising on style

Supportive Design without Underwire:

There’s not just one element added to replace the function of the uncomfortable wire, but many that work together to shape and lift the bust.
There’s a platform sling that lifts the bust from the base, a side sling to keep the bust facing forward, and a reinforced frame that mimics the shape where the wire would be.
Unlike other bras that elongate over the course of the day, the Sugar candy bra will perform to support you all day long with the multiple slings and reinforcements in place and the high elastane content of the yarn.
Double heat-moulded cups ensure the integrity of the fabric isn’t compromised where you need it most. Heat deteriorates elastane, so we’ve been careful to experiment and figure out how to maintain the deepest part of the cups with consistency like the rest of the fabric, that is, with stretch and recovery.

Size Inclusivity:

This bra accommodates a variety of sizes and bands exceptionally well, providing comfort even on your fullest days and during your period.
Sometimes your bra size is not consistent from summer to winter, or even from month to month. The sugar candy bra understands this and has adaptive sizing to ensure you’re supported whether you’re an E cup or an H and everything in between.

Real Reviews: What Customers Are Saying

Purchased: L in Rosewood

“Game changer! So comfortable and supportive. I am so impressed by the high quality of this bra. It’s easy to wash and doesn’t lose its lustre. The most comfortable bra I’ve ever worn”.

Purchased: XS in Rosewood

“Best bra ever. I have three now and I don’t think I will ever bother buying any other bra ever again. They are SO supportive and I have big boobs and have breast fed 3 children so I need support. As well as that they are the MOST COMFORTABLE bra I have ever had, and they are so FLATTERING. My boobs have never looked as good as they do when I have my sugar candy bra on”.

Purchased: XS in Rosewood

“Due to wired bras causing lumps on my chest wall, I tried many wireless bras until I tried Sugars Candy bras.
I will never go back to wired bras.
Sugar Candy are the most supportive and comfortable wireless bra I have ever worn so I now have 4!
I only ask that you can find a way for more breast separation”.

How to Try It for Yourself

By Moana Robinson the Sassy Stylist

As someone who understands the daily struggle for comfort and support, I can personally attest to the transformative power of Sugar Candy bras. I wear them myself because they offer an unparalleled combination of comfort and genuine support.

Unlike many traditional bras, these are designed to provide lift and shape without the digging, poking, and irritation often associated with underwires. For years, I—like many of you—endured the discomfort and even potential risks of underwire bras, from skin irritation and pressure marks to restricted lymphatic flow.

With Sugar Candy, you can say goodbye to those frustrations and finally experience true liberation for your bust. Ready to discover this game-changing comfort for yourself? Try one today using my affiliate code MOANA at checkout for a special discount!

Meet the Author: Katie

Katie is the mother of two beautiful young girls and has been the Head Designer and Fit Technician for Cake Maternity and Sugar Candy for 12 years. Her approach combines expert bra knowledge with a passion for functionality, comfort, and an ecological stance on power and waste minimisation.

She was inspired to become a bra designer after her fuller-busted sister, who suffered from scoliosis, struggled to find a bra that was both comfortable and pretty. Katie majored in lingerie at Fashion College and pursued a three-year internship at Triumph International to become a specialist bra designer. Since then, she has designed internationally for brands such as Marks and Spencer, Agent Provocateur, Berlei, and Pleasure State.

Through her own experience of becoming a mum, Katie realised that breast changes during pregnancy, breastfeeding, and beyond aren’t just about size—they also involve shifts in weight, sensitivity, and shape. That insight deepened her mission to empower fuller-busted women navigating a lingerie industry that had long favoured smaller busts.

Katie believes comfort should never be sacrificed for the sake of hard wires or rigid structure. Thanks to innovative design, ergonomic principles, and years of development research, she’s created lingerie that supports and nurtures the bust—whether you’re a D cup or a J. And from that vision, the Sugar Candy brand was born.

The Perfect Gift: Customised Personal Styling Vouchers for Birthdays,
Valentines, Mother’s Day, Christmas and Special Occasions

Give the gift of confidence and transformation with personalised styling services—whether for yourself, your family, or your friends. These bespoke gift vouchers are more than just presents; they’re a thoughtful way to celebrate individuality and empower your loved ones to look and feel their very best every day. Check out the best package and contact Moana to create your customised gift vouchers and make your gift truly unforgettable!

Unlock Your Personal Style Potential with B Styled for Life

B Styled for Life offers styling techniques for all body shapes and proportions. If you are looking for clothing to complete your wardrobe Moana can assist. Shopshare videos also contain styling tips.

Moana provides a service to find garments for you depending on your colouring, body shape and style personality. Also, if you have a special event Moana can put together some suggestions for you. You may contact Moana or leave a message below.

Moana Robinson The Sassy Stylist from B Styled for Life can help you with Colour and Style challenges including suggestions for clothing and accessories for your lifestyle, body shape and body proportions. Contact Moana today to enquire about booking a session either online or in person.

If we feel good, we look good, and if we look, good we feel good.

What is your Style Personality quiz saves you time to discover or confirm your natural fashion style. As a result, you will enjoy every aspect of your image and personal styling. During the session, you will always feel comfortable in what you are wearing if you dress according to your own style.

Being the best you can be for your age is the healthy way to be. Look congruent with yourself! Discover the incredible range of Moana’s offerings, from bespoke gift vouchers to captivating books, enriching online courses, and exquisite personal styling services. Elevate your experience with us today!

Teddy’s Revenge (New Release)

$29.95

B Your Own Unique Style

$97.00

the professional styling day session

The Professional Styling Day Session

$1,250.00

The Ultimate Styling Package

$1,750.00

Outfit Styling Service Essentials

$197.00

There are currently no events.

MOANA

the Sassy Stylist

Mastering Style: Breaking the Rules of Undertones with the Magic of Contrast

In the world of fashion, we frequently emphasize the significance of comprehending our undertones to curate a wardrobe that complements our natural beauty and works magic of contrast.

What to Wear for a Business Photoshoot

What to Wear for a Business Photoshoot

Planning your wardrobe for a business photoshoot can feel like a big task, but with the right approach, it can also be an empowering part of building your brand. Whether your shoot is in a studio, at home, or on location (like a beautiful retreat), your outfit choices play a major role in how you present yourself and your business.

Pre-Loved Clothing

Why Buy Pre-Loved Clothing

There are so many benefits to buying pre-loved clothing. If you explore some of the vintage or pre-loved clothing stores you can find some wonderful, exciting bargains at a fraction of the price that the brand new item would be. Quite often clothing is donated which is brand new or hardly worn at all. Some items still have the original price tag on when it is donated. Many items may have been donated simply because the previous owner changed their mind or decided they did not suit that garment because of preference, lifestyle, colouring, size or style personality.

Alterations Advice | Gold Coast Personal Stylist

Give your Wardrobe a Whole New Look Without Spending a Fortune Alterations can reinvent that pile of garments you haven’t worn for ages. You may have cleaned out your wardrobe…

You may also like…

Related products